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ABOUT

YOU GROW GIRL!

YGG is a movement for girls and women of all ages to come together and create bold beautiful experiences, build community, and break barriers. We want you to find your wholehearted self, live a life you love and face the world with unshakeable confidence. Together we are a force of change, the change we have always wanted to see for women and the one You Grow Girl is promising to make for girls.

INTERVIEW INSIGHTS + USER PERSONAS

Girl in Classroom

 GRACIE

13 years old

Lives in rural setting

In middle school

"It would help the girls a lot to know the importance of sleep, eating healthy, but also mental health awareness"

Happy Mother with her Child

Tessa

 

Community college professor

Mom of 3

Re-entered the workforce once kids were settled

"Middle school kids need unstructured time to figure themselves out and hand out with friends"

Smiling Young Woman

Ellie

20, college sophomore

Nursing major

Part-time nurse at ACR Homes

"I feel most capable when I can be a leader or am knowledgeable about a topic"

FINAL DELIVERABLE

This wire frame and these stickers helps move forward Mary’s goal to have a website for the girls and their parents. It's like if a school’s website and Club Penguin had a baby.

Click through below. Select an image to view it larger.

WIRE FRAME

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STICKERS

ivy
poppy
rosie
sookie
sunny